Stockton Shop Small Campaign
The Stockton Area Chamber of Commerce encourages the community to take part in Small Business, which falls between Black Friday and Cyber Monday. This national campaign asks citizens to dedicate a portion of their holiday shopping to local, independently-owned businesses.
Shop Small is a Small Business Saturday Resolution the US Senate unanimously passed. It is a national campaign which falls between Black Friday and Cyber Monday. The campaign asks shoppers to dedicate a portion of their shopping to local, independently-owned businesses. For every $100 spent at a locally owned small business, $68 returns to the community through taxes, payroll, and other expenditures, according to Civic Economics, an economic analysis and strategic planning consultancy.
“When you shop local, you are not only providing revenue to the business owner, which means you are helping to provide a livelihood for your neighbors; it provides revenue to the city, which in turn is used to improve the infrastructure; and when small business grows, there is an opportunity to create more jobs for locals.”
Members of the Stockton Area Chamber of Commerce are exhibiting “SHOP SMALL” signs in their windows. Please watch for these signs and consider supporting your community by shopping at these businesses.